Community Forum Work-Back Schedule

With the Forum on Thursday, September 24, our goal is to be 100% wrapped by EOD Tuesday, September 22.

Mon 9/7 – Tue 9/8

Kickoff + Questionnaire

Finalize/send questionnaire and source-material request. Establish one place for files/links.

Thu 9/10 EOD

Questionnaire + Materials Due

Mark/Joanna return questionnaire, initiatives, facts/data, Love Laguna, Centennial, panel info, images and links. This becomes the Round 1 brief.

Fri 9/11 – Mon 9/14

Round 1 Development

Pilots&Machines develops story architecture, messaging, presentation, initial promo creative and overall event narrative.

Mon 9/14 EOD

Round 1 Presentation

Present/send first complete direction. This should be a real presentation, not fragments.

Tue 9/15 EOD

Consolidated Round 1 Feedback Due

One complete set of notes from the group. Any missing factual information identified and supplied here.

Wed 9/16 – Thu 9/17

Round 2 Development

Incorporate feedback; refine story, copy, design, panel structure and supporting creative.

Thu 9/17 EOD

Round 2 Presentation

Near-final presentation plus supporting materials.

Fri 9/18 EOD

Final Consolidated Feedback Due

Last substantive round of client feedback. Content decisions are effectively locked after this.

Mon 9/21

Round 3 / Finalization

Final revisions, copy cleanup, presenter notes, production files, deck QA and final asset preparation.

Tue 9/22 EOD

Final Delivery

Approved final deck, presenter notes, digital ad, Rivian tile, social creative and other scoped deliverables delivered. Project wrapped.

Wed 9/23

Buffer Only

Emergency technical corrections only. No planned creative development or new content.

Thu 9/24

Community Forum

Show time.

Underlined milestones are hard deadlines. Red milestones are client deadlines. Everything else is development time.